Papa John's culture of crass

Have you seen this Papa John's receipt posted by a customer last weekend?

Note the third line from the bottom where next to "Name" an employee entered "lady chinky eyes". The customer tweeted the picture of her receipt along with "Hey @PapaJohns just FYI my name isn't "lady chinky eyes".

The receipt is from Friday (January 6th), it was tweeted Saturday, and Sunday Papa John's issued an apology on its Facebook page.

"This act goes against our company values, and we've confirmed with the franchisee that this matter was addressed immediately and that the employee is being terminated," the pizza company said on its Facebook page. "We are truly sorry for this customer's experience."

Hey @PapaJohns, firing someone does not address the matter.

Why would an employee think that description was acceptable? 

Clearly there is a culture at Papa John's that enabled that employee to think it was acceptable to post such a crass description of the customer.

Do you think that was the only time such a description was used? And, do you think there was just one employee in the entire Papa John's organization speaking about people that way? Do you think firing that employee means the culture is fixed?

I do not. Firing someone does not align the culture with their values.

I'd like to know what Papa John's is doing, if anything, beyond firing someone. Are they doing anything to retrain customer service people? If so, is the training anything beyond admonishments such as, "Do not type physical descriptions on receipts"? The culture issue extends beyond what the employee typed on the receipt. Hopefully, Papa John's knows that and takes steps to fix it.

What do you think: did Papa John's do enough to address the matter by firing the employee?

Top Twelve Twitter Tactics

Twitter is a social media tool that enables users to post updates 140-characters at a time. It began in the summer of 2005 and has grown to more than 300 million users worldwide. As with other social media and internet-based tools, Twitter has evolved. Its use has evolved from mundane updates about personal breakfast choices to celebrity cyber-fandom to innovative charity drives.

One example of Twitter's use is the Twestival, which is a grassroots social media fundraising initiative that has generated more than $1 million in less than two year for more than 125 charities. All events are organized by volunteers and 100% of ticket sales goes to projects.

A second example is the innovative involvement of Twitter in The Voice, a singing competition which gives fans of the contestants, judges, and host unprecedented access to engage. “The kind of closeness, access and insider perspective that Twitter provides combined with a TV show is a really magical connection,” says Chloe Sladden, Twitter’s director of content and programming.

Additional Twitter uses include power outage notifications, flash mob instructions, conference communications, government rebellion updates, and university security emergencies. Twitter's use has evolved, and its users need to keep up. 

There are self-annointed Twitter gurus out there to provide their two cents on how you should use Twitter today. The list below includes my philosophy, based on my experience as a consultant, speaker, small business leader, entreprenuer, nonprofit leader, spiritual active participant in life. I'm not a guru, just an active user who has benefitted with friendships, clients, and knowledge from Twitter.

12 Twitter Do's and Do Not's

The Do's:,

1. Be social. Join the conversation, comment, RT, and reply. Lurking is not social and, while informative, will not be profitable.
2. Return follows. Twitter limits how many people you can follow who do not follow back, so I follow everyone back (except porn stars, get-rich-quick schmemers, and account-holders-but-non-posters). If you don't follow someone back, you limit the number of people they can follow, so, in my opinion, it is good manners to return follows.
3. Avoid self-promoters. It is time-consuming scrolling through endless sales pitches of self-absorbed people who use the tool incorrectly. De-follow them. (Yes, this is an exception to #2)
4. Use 140 characters. It is common today to dismiss the 140-character rule and cause people to click for your complete thought. If you cannot make the complete thought within the 140-character allotment, do not tweet it. Or, post it as a blog and clearly link it as a blog post.
5. Use your own words. Posting quotations is acceptable, but it is annoying if it's the only thing you do. People want to hear what you have to say. If you do not have anything new to say, refrain from posting. Constantly posting others' words shows you have nothing new to add to conversations.
6. Show appreciation for good tweets by RT'ing them, thanking the poster, or connecting that poster with others. Gratitude goes a long way in social media.

The Do Not's

1. Do not auto-tweet every minute of every day. I de-followed someone who did that, literally every minute, today.  No one wants your messages to take up the entire screen allotment.
2. Do not auto-tweet only. Twitter works best as an engagement tool, not as one-way blasts.
3. Do not overly promote yourself, your business, or your latest MLM venture. You lose credibility and interest, just as you would if you spoke in a self-absorbed manner in person.
4. Do not post a thought in 100 characters and use the 40 remaining characters to link to your book on amazon.com. That's just trampy.
5. Do not auto-DM your new followers. It is very 2010 to use DMs as auto-responders, but it would be acceptable to DM to engage in genuine conversation.
6. Do not post FF on Fridays any more--again, so 2010. Feel free to post a FF once in a while, even one a day, but do not post ten in a row full of FFs.

That's the list of Do's and Do Not's that are top-of-mind today. To sum up: treat Twitter followers with the same manners and respect you use with people in person.

What else would you add to the list?

Leadership lesson learned from silver dollars

My paternal grandparents lived in Connecticut, and we lived a thousand miles away in Missouri. We would get together in the summers on family vacations and when the Yankees came to KC to play the Royals.

The last silver dollar from my grandfather on my desk today

Every time I would see my grandfather, just a few times a year, he would put a silver dollar in the palm of my hand and give me a wink. He made me feel like the most special person in the world, and I saved many of those coins. The last one he gave me prior to his death stays on my desk as a reminder to emulate him and how he interacted with people.

For years, my grandfather walked every day at the local mall. He knew everyone there and loved seeing the same people every day. The evening of his wake in 1997, cars lined the streets and police directed traffic for the hundreds of people who wanted to pay their respects at the funeral home. People waited in a line that twisted around the room and out in to a lobby area. The line was full of neighbors, friends, and lifelong friends of his five sons. The line also was full of people wearing a variety of uniforms required of workers at the mall. So many people who knew my grandfather only from his walks at the mall made the time to come to his wake.

I was so enthralled with all of those people, I introduced myself to as many as I could so they could tell me their stories. Each told stories about how my grandfather would stop for a brief greeting or just wave if they were busy, but he acknowledged them every day. He made them feel special every day. And, it turns out, he gave them silver dollars.

My whole life, I thought I was the only recipient of the silver dollars. As a child, I learned he gave them to my brothers and cousins too, but I thought that was it. He made us feel so special when he gave us those coins.It turns out, he was doing the same all over town! He gave them to the workers at the mall, at restaurants he frequented, auto repair shops, gas stations--everywhere!

It surprised and thrilled me to learn about his friendships with so many people none of us knew and to learn that he made them feel special. I bet many of them have the last silver dollar he gave them in a special place and remember him fondly, just as I do.

So, what's the leadership lesson here?

There are many lessons to be learned from my grandfather, but the main reason I keep the final silver dollar handy is the reminder to pay attention to others. Whether you are the leader of a company, department, home, church committee, or neighborhood, you are a leader because others follow you. The more special you make them, the more loyalty they will have for you. And, small gestures like a wink, smile, daily greeting can be all you need. My grandfather could have handed out pennies and people would have loved him. The way he made people feel is why they waited in traffic and in line to honor him. It was not about the money. It was about how valuable he made people feel because he genuinely saw them as valuable.

As a leader, if you feel sorry for people who look up to you, they can tell.

For example, if you run a call center but feel sorry for the employees answering the phone, they can tell you do not value them or their positions. Perhaps you think a 45-year old woman working in a call center has not had much of a career and will never make more than $50,000, so you feel sorry for her. You don't have to say anything for your demeanor to reflect your feelings about her. What you're missing is that she is a service-minded person who is thrilled to get paid $35,000 to help people. You might feel sorry that recent college graduates can't find better jobs than the entry level ones available in the call center. But, they might be thrilled to have day jobs while they work on their music careers at night. Your attitude toward entry level jobs is reflected, even if it is not stated.

The lesson from my grandfather would be not to judge people for holding those jobs, but to genuinely care about them. They are no worse than you, just as someone who makes twice your salary is no better than you. Don't judge them either. Don't be too busy or pre-occupied to be kind. Just be happy to see people and treat them as such.

So, the leadership lesson is to treat people as if they matter because you really think they do. It might be the Golden Rule, but it's embedded in my head and heart by silver dollars.

What additional leadership lessons do you see in this story about my grandfather?

Is your strategy inducing confidence or shaking it?

 If one of your biggest clients said "It appears that they're lost right now" about your company, what would you do?

This morning's print edition of The Wall Street Journal includes an article about Hewlett-Packard (H-P), its strategy, and how it has communicated with customers and investors. The first line of the article is: Hewlett-Packard Co.'s recent strategic moves have shaken the confidence of investors. Now customers of the technology giant are also getting nervous. A few paragraphs later a big customer is quoted saying, "It appears that they're lost right now."

It's bad enough that a big customer considers his supplier lost, but the feeling is shared by others--and published in  The Wall Street Journal!

In the article, H-P executives defended their strategy and claimed to be in "constant contact with our customers to explain our strategy and ensure their needs are being met." Apparently their customers are unaware of the "constant contact" because many are confused and disappointed in H-P's strategy.

What has H-P done wrong?

It is unclear if H-P's strategic decisions are wrong--time will tell. What is clear is H-P's communication of their strategy has been wrong. When it comes to inducing confidence or shaking it, communication is key.

Communication with employees, customers, partners, vendors, and investors needs to be precise and targeted so the strategic direction has a chance of working. Poor communication can kill any strategic plan.

What have you done to ensure your strategic direction is confidence-inducing? Have you had enough communication with customers? Do employees understand it and know they're part of it? Whether you are charged with planning the direction of an entire multi-billion dollar corporation or a million dollar non-profit or a department of three, consider communication a critical part of your success.

H-P considers communication critical: Just three hours after the online edition of The Wall Street Journal was published, a second article which more thoroughly explains the strategy and how it is being communicated was published online. H-P has strong market position, so customer confidence has been stirred but not been shaken entirely.

When is the last time you talked with your customers about your strategy? Don't wait for them to voice their concerns to The Wall Street Journal to start the conversations. Confidence should be reinforced throughout each year.

For the full WSJ article:

http://online.wsj.com/article/SB10001424053111903895904576544822297017068.html#ixzz1Wo2juG6M