Monday, February 6, 2012

Teleflora shows what it thinks of women and it's not good

The New England Patriots receivers may have dropped some passes in last night’s Super Bowl, but the worst offense of the Super Bowl was Teleflora. In their television commercial, the florist blatantly implied that men who give a $70 vase of flowers will be repaid with sex.

Pundits are using that ad, along with a few others, to prove the old adage that sex sells. Other ads showed scantily clad women and one showed nearly all of David Beckham. Those ads are saying, “You can look sexy by wearing/driving/using this.” That is much different than what Teleflora’s ad said.

The florist’s ad said, “If you give this to your woman, she will have sex with you.” Said another way:  for a $70 bouquet, women will have sex.

Clearly, the florist thinks women are prostitutes. For a cheap $70 bouquet?!

I have three issues with the ad.

First, Teleflora is insulting women. Teleflora is telling men to send a vase of flowers that says, "I'm paying $70 for you to get naked." What self-respecting woman would fall for that cheap gimmick? Ladies, how impressed will you be if your man's Valentine's flowers are from that company?

Teleflora thinks women have low expectations, low morals, and low standards. Contrary to what that company thinks, women do not want flowers that say, "Get naked for this cheap bouquet." 

Second, the company is insulting men. Most men are not so stupid to send an overt demand of sex to a woman they care about. While men may have thought the model and ad were sexy (heck, women probably thought so too), smart ones will know they would be sending the wrong message if that gaudy red vase were delivered to a woman who saw that ad.

Third, I wonder how the company treats its female employees. It is obvious that the company does not hold women in high regard. How does that show up in department meetings? How do male managers speak to women there? Are women compelled to downplay their intelligence to get by in an antiquated culture? What were the meetings with the ad agency like—did the good old boys who revere the agency in Mad Men listen to any real women in 2012?
I say women should make sure that old sex sells adage is proven UN-true!
Ladies, tell your men you do not want flowers from that company. Men, you know your woman better than the florist does—if you know her expectations, morals, and standards are high, don't send her a cheap, gaudy vase that sends the message you think she is cheap and gaudy.

Don’t let the florist ruin your message by sending the wrong one on Valentine’s Day.


What do you think?
Leave a comment or answer the survey question above.


Sunday, January 22, 2012

Paterno's greatest lesson

Penn State's head football coach Joe Paterno died today. He died just two months since the revelation that he did not prevent a child molester, one of his assistant coaches, from abusing young boys on the part of the campus he was responsible for the last 45+ years.

Paterno was fired in disgrace after reports came out about him ignoring witness reports of sexually abusive behavior taking place in the football team's locker room. Paterno himself admitted to not doing enough to prevent further abuse. The university fired him and severed all media and marketing ties with him. Some are saying he died of a broken heart after being so humiliated by the disgrace of his firing from his beloved university.

Since the child molestation crimes of Penn State's former assistant coach and Paterno's knowledge and acceptance of the molestation have become public knowledge, millions of people are angry at Paterno, but he still has some supporters. There are some people who have said today that "we should let the man rest in peace." Others have said they "will show Paterno the kind of peace he showed the children victimized on his watch: none!"

Within the Penn State family, Paterno was treated as a saint and revered as a man of remarkable character. Outside of Penn State, however, stories about his poor character, rudely offensive behavior, and lack of discipline among his teams are common, if not well known. Paterno's reputation within Penn State and outside of it have always been very different. The difference is even more evident since his lack of action to prevent child molestation became public.

In November, just after the assistant coach was arrested, I blogged about Paterno and others being true to who they are. (blog post) I wrote: Live All-In so when you are treated the way you deserve to be, you are treated very well. You are who you are when no one is looking. But, you should look. See yourself.

Now that Paterno has died, I wonder if he ever saw himself for who he really was.

I wonder what went through Paterno's mind during the last few hours of consciousness of his life. I wonder if he prayed and sought forgiveness for allowing the abuse to continue for so many years. I wonder if he hoped his legacy would be the good things he did during his life instead of the revelations of the last two months. I wonder if he was mad at Penn State for severing ties, thinking he didn't deserve it. I wonder if he was at peace with the legacy he leaves behind.

The lesson we can all take from Paterno's death and the recent months is that we should live so the answer about our legacy is clear. And, is desirable.

Whether we're thinking about the legacy of our lives or our departures from our jobs, volunteer leadership positions, or social events, we should live deliberately so there is no doubt about our legacy.

What do you want people to say about you after you leave your current company? Or, department, neighborhood, school, client, networking group, association chapter, or church? If you do not want people cheering your departure, choose your actions accordingly. If you do want people to miss you, remember you fondly, and appreciate your work, choose your actions accordingly.

So, whether you are on a big stage like Paterno was, people in your life will remember you one way or another.

You decide.

Sunday, January 15, 2012

Speakers: we've got to do better!

Some young business colleagues posted this video with the caption "this is why we all hate speakers!" Oh, sure, a few bad lecturers give all speakers a bad name. The only way to change that reputation is by being interesting and impactful--not like this video!



What do you think: are the thoughts conveyed here realistic or way off base?

Tuesday, January 10, 2012

Papa John's culture of crass

Have you seen this Papa John's receipt posted by a customer last weekend?

Note the third line from the bottom where next to "Name" an employee entered "lady chinky eyes". The customer tweeted the picture of her receipt along with "Hey @PapaJohns just FYI my name isn't "lady chinky eyes".

The receipt is from Friday (January 6th), it was tweeted Saturday, and Sunday Papa John's issued an apology on its Facebook page.

"This act goes against our company values, and we've confirmed with the franchisee that this matter was addressed immediately and that the employee is being terminated," the pizza company said on its Facebook page. "We are truly sorry for this customer's experience."

Hey @PapaJohns, firing someone does not address the matter.

Why would an employee think that description was acceptable? 

Clearly there is a culture at Papa John's that enabled that employee to think it was acceptable to post such a crass description of the customer.

Do you think that was the only time such a description was used? And, do you think there was just one employee in the entire Papa John's organization speaking about people that way? Do you think firing that employee means the culture is fixed?

I do not. Firing someone does not align the culture with their values.

I'd like to know what Papa John's is doing, if anything, beyond firing someone. Are they doing anything to retrain customer service people? If so, is the training anything beyond admonishments such as, "Do not type physical descriptions on receipts"? The culture issue extends beyond what the employee typed on the receipt. Hopefully, Papa John's knows that and takes steps to fix it.

What do you think: did Papa John's do enough to address the matter by firing the employee?